Curious about agile marketing adoption in the UK? We are too, we ran a survey in January 2020 to ask business and marketing leaders about their understanding of agile marketing, barriers to success and the benefits, here’s some of what we found:
• 71% of UK marketing leaders are adopting agile marketing techniques
• 75% said they’re making a greater impact on their business success with an agile approach
• Top priorities for 2020 include increased productivity and getting to market faster
We decided to start with a webinar to give a taster of how the top UK marketers are adapting to change. We’ll present the results from the survey and the trends driving the future of marketing.
Join the Q&A and hear opinion on the results from the senior change manager at the British Medical Association (BMA), who championed and led the agile marketing journey the BMA started on last year.
Sign up to benchmark your marketing and learn more about the survey findings.