Bright was born in January 2013, when Zoe, our Managing Director, decided to create a new kind of marketing consultancy. Born out of frustration with the lack of proactivity and agility amongst marketing agencies, Zoe created Bright to be the marketing consultancy that she would have wanted to work with.
Today, the Bright team embeds new ways of working to inject agility and pace whilst transforming marketing teams and delivering results. We focus on really understanding our clients, their environments and how they need to adapt to be successful and demonstrate results. This approach allows us to create, test and quickly deliver targeted marketing that is continually iterated and fine-tuned based on real data insights.