Change Communications

Taking time for inspiration…

It is always worth taking time out to be inspired. It makes us better at what we do, adds more value for clients and generally makes us happier people! ...

Smoothing the change curve

In today’s fast moving world, where the latest trends in technology are transforming everyday lives for both consumers and businesses, many forward-thinking organisations are already fully on-board with implementing digital transformation programmes aimed at encouraging more collaborative and digital ways of working....

Communicating in Times of Uncertainty

In today’s fast moving world, where the latest trends in technology are transforming everyday lives for both consumers and businesses, many forward-thinking organisations are already fully on-board with implementing digital transformation programmes aimed at encouraging more collaborative and digital ways of working....

8 Tips for Creating (Lots of) Great Content

We’ve all been there, you hit the publish button in the morning and then spend the rest of the day waiting for likes, shares, leads and further accolades to come rolling in….and nothing. Content is the cornerstone of any successful marketing campaign or program and...

Assemble your Communication to succeed

Primary school assemblies used to be a forum where you were seen, but not heard; where you were told what you needed to know according to the doctrines of whomever was hosting the assembly. ...

Why Effective Communication Is Vital In Any Change Programme

In today’s fast moving world, where the latest trends in technology are transforming everyday lives for both consumers and businesses, many forward-thinking organisations are already fully on-board with implementing digital transformation programmes aimed at encouraging more collaborative and digital ways of working....

The B2B Brand: The Great Forgotten

First things first, you might be wondering why you should bother spending your time reading this pretty long piece on the importance of brand value for B2B companies. And to be fair, that’s a pretty good question! I am not an academic, and we all know...

PR Campaigns That Support Your Marketing Goals

Public Relations (PR) has historically been viewed as an important, yet distinct, part of the marketing mix. In the past PR agencies often worked quite independently from marketing, devising their own campaigns, usually with one eye on the overall marketing strategy (although not always!). However,...

How to Write Better Copy

When it comes to writing copy, you need to get it right. Whether you’re writing a press release, sales pitch, blog post or an e-mail campaign, your copy needs to engage. This is your chance to have your message heard – and you only get...